Tuesday, April 22, 2008

How to Make Money Online

Internet marketing is a dream for many. For many it remains a dream and for some it becomes a nightmare.

There are literally hundreds of thousands of people trying to create an income on line. There are so many books written about how to make money on line. Still most people fail. Why? Mostly because of miss-information or incomplete information. There is also the need to follow through on the information learnt.

There are some basic things you need.

# 1 You must have your own website. This will give you a professional appearance. This is required even if you are only promoting affiliate programs. This will allow you to develop your own landing page, get names and email addresses of your potential customers, and this build your own mail list.

#2 An autoresponder. It is rare to sell to a prospect on the first contact. It usually takes 4 - 7 contacts before you make a sale. You probably do the same yourself. You see something that could be very useful in a store, but you're not sure. You go home and you see the same thing advertised in TV. This makes you more sure that this is just what you need. You are balancing the need with the cost. Eventually you make up your mind whether to buy or not. On the internet you have one other obstacle to overcome. Who are you? Can you be trusted? These questions are answered over time with multiple contacts. This is where a follow up autoresponder comes in. An autoresponder allows you to keep in touch with your prospects and build that trust.

#3 Many at this point would say, "Well that counts me out. I have no a clue on building my own website". There are products available that are easy to use. No knowledge of HTML required. Some hosting companies supply not only hosting but also browser based software to create your own site. Many are template based. This means you can start with a template you like and the build you site around it. These are Drag and Drop based programs. The easiest to use.

This is by no means all there is to know about how to make money online, but they are some basic things you will need.

I will follow up later with an article on autoresponders, how to use them and what pitfalls to look out for.

Lucas Heijn is owner of LinksParadise, a hosting company. We specialize in internet marketing, providing a unique hosting package for the internet marketer. We provide to tools needed to create your own online business. http://linksparadise.com http://my-web-host.com http://lp-responder.com

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