Thursday, May 8, 2008

Using Technology to Make Money

From 1997-2001, the "dot-com revolution" increased rapidly. Western-world economy saw the stock prices of newly formed Internet-based companies soar.

For a while, it seemed that "real" stores would fade into oblivion, and that we would become one big cyber-world. Most of the new dot-com's founders were 20-something, some still in their teens, and lacked business experience. Still, investors poured their money into the companies, dreaming of the fortunes to be made.

In the third quarter of 2000 and the first three quarters of 2001, the US economy experienced negative growth. By 2001, the "dot-com bubble" had burst. The economists had been right in many cases. When the stock market took a turn for the worst after 9/11, investors in tech stock lost up to 85 percent of their money, and many of the dot-coms went bankrupt and were bought out by other companies such as: Amazon.com, Yahoo!, eBay, Google, and Paypal.

Is there still room for e-commerce entrepreneurs? Absolutely! In fact, they can learn valuable lessons from those who went before and failed.

A web-based business has much in common with a "real" store or business. They both have a plan, need to offer something their customers want, and need to be able to give customers a reason for buying it from them. Things such as low cost, high quality, guarantees, and so forth, get customers.

But, virtual businesses have many advantages over "real" stores and businesses:

1.You can sell to customers without stocking items yourself. You simply get the orders and the manufacturer ships the items directly to the customer.

2.You can be open 24 hours a day, seven days a week, without actually being there minding a store. You can communicate effectively with customers, and send receipts or invoices, through email.

3.Your advertising can be done by online ads, through links with other sites, and other methods like Search Engine and pay-per-click Search Engine marketing.

In order to use Internet technology to make money, your online business must have certain important characteristics.

An Attractive Website.

The image projected by a professionally developed site is well worth the cost because of its customer appeal. Your website needs to be easy to navigate. The customer should be able to easily tell which part of the site to go to, or which link to click, to get the information they need. At the same time, your server needs to be constantly dependable.

An easy and secure way to pay.

Credit cards and Paypal are the most commonly used methods on the Internet. You will need to be able to assure the customer that the information they provide is absolutely secure.

Value and service.

As with any business, customers are looking for good value for their money and good service. Selling low quality goods will not fly. You will need to acknowledge the customers order right away and then keep them updated on when to expect their order to arrive.

What's the best way to use technology to make money?

Some people take big risks. You don't have to. When you start a home-based business with a solid company, the company has already "done the homework" for you. Everything is in place. All you need is an Internet connection and a telephone. You can decide when and where to work. You'll decide the size of your paycheck.

For information go to http://cashplanters.net

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